urban decay

Wearing Urban Decay Greed Eyeshadow Primer Potion

Blending powder, cream and pencil eyeshadows on top of the new Urban Decay Greed Eyeshadow Primer Potion ($18) might not be as effortless as it is to blend shadows on top of NARS Pro Prime, arguably one of the best eye primers on the market, but there are times (like these) when beauty trumps ease of use. The newest shade in Urban Decay’s Eyeshadow Primer Potion Line and the most glittery one yet, its striking shimmery gold intensifies eye looks with a long-lasting, water-resistant formula that helps it make up for sub-par blending.

My non-scientific tests involved a swipe on the back of my hand (it lasted through four vigorous washings and only came off with an oil-based makeup remover) and a late night out with the girls (dinner, drinks and then four solid hours of dancing). Greed withstood everything with nary a crease and no fading at all.

Urban Decay Greed Eyeshadow Potion Primer on far left
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Wearing Urban Decay 24/7 Glide-On Shadow Pencils in Sin, Lit and Morphine

The new Urban Decay 24/7 Glide-On Shadow Pencils ($20) are the jam, but if you’re gonna do any blending you’ve gotta work hella fast.

“Run, Forest, run!”

Clockwise from lower left: Barracuda, Rehab, Delinquent, Wasteland, Clash, Clinic, Mercury, Midnight Cowboy, Lit, Sin, Narc and Morphine

New for spring 2011, these 12 creamy shadows in a stick are spin-offs of Urban Decay’s famed 24/7 Glide-On Eye Pencils. They’re just as smudge- and crease-proof as the originals with the same smoooove texture.
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Urban Decay: The Black Palette (with Toasted from the UD Show Pony Palette) on eyes, UD Hookup Blush on cheeks, UD Lipstick in Naked on lips

Did you ever read those Sweet Valley High books? I loved ’em when I was a kid. There’s like a billion in the series… Okay, not a billion, more like 181, but that’s still A LOT of books. They’re all about the trials and tribulations of two teenage twins, Elizabeth, the perfect little goody-two-shoes, and Jessica, the unscrupulous yet lovable bad girl, who live in the fictional town of Sweet Valley, CA.

I had a Sweet Valley flashback today while swatching Urban Decay: The Black Palette. The $36 set, exclusive to Sephora, came out for fall, but I wasn’t ready for its darker shades until now.

The six powder shadows strike me as shades a Jessica would like — naughty and smokey with a bad-girl edge.

She’s the girl who’d steal your boyfriend but then charm her way back into your good graces (without you even realizing it!). Despite how dark and moody they are, the colors are still flexible enough to wear to school or work.

The palette, with its five shimmery jewel-toned shades and black-as-night matte, are the stars of the show, but the set also comes with two of Urban Decay’s cult faves, a tiny bottle of Eden Primer Potion and a 24/7 Glide-On Eye Pencil in Zero, all for $36.
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Of course, on the ONE DAY I actually need the only cowboy hat I’ve ever owned, I can’t find it. Welcome to the story of my life. Wherever you are, my beloved black straw cowboy hat, I reckon we would’ve made sweet music together today, taking pictures of ourselves covered in glitter with the new Urban Decay Cowboy Junkie Shadows & Gloss Set ($38).

Yee Haw!

The new set rides into town for the holidays, kicking up glitter in its wake with four powder shadows, a liner and one lonesome lip gloss.

Three members of the set hail from the Midnight Cowboy eyeshadow gang, known for their eye-catching, dramatic glitter.

But this glitter is like dust on a desert trail (gets everywhere). Midnight Cowboy (a gritty, glittery peachy pink), Midnight Cowboy Rides Again (a glittery peachy tan) and Midnight Cowgirl (a glittery gold) leave fallout everywhere — beneath my eyes, around my nose and on my cheeks. Shoot, I even found some on Tabs.
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